The Hottest Cloud-based Marketing Startups of 2015
Apttus, Booker, Lattice Engines, Segment and Tubular Labs are the five hottest cloud-based marketing startups of 2015. 13 of the hottest 34 cloud-based marketing startups are from the Bay Area, followed by Los Angeles with 3, and Bangalore and New York, both with 2. 14 are in Pre Series A, 7 in A-Stage, 5 in […]
Why CIOs Are Quickly Prioritizing Analytics, Cloud and Mobile
Customers are quickly reinventing how they choose to learn about new products, keep current on existing ones, and stay loyal to those brands they most value. The best-run companies are all over this, orchestrating their IT strategies to be as responsive as possible. The luxury of long technology evaluation cycles, introspective analysis of systems, and […]
Analyzing the Social Media Phenomenon: SAS Weighs In
SAS Institute put a stake in the sand recently with the announcement of its SAS Social Media Analytics service. It’s an important addition to the social media revolution and our ability to utilize the exaflood of data coming at companies from the many new social media sources now enlightening and bedeviling our businesses. In case […]
