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Oracle Flashes Marketing Muscle

Oracle Flashes Marketing Muscle

By Denis Pombriant on April 29, 2011

Oracle scored points in its ongoing battle with Salesforce.com for primacy in the CRM world.  Personally, I am not sure it matters much because the two companies’ approaches to CRM are so different.  Coke or Pepsi?  Harley-Davidson or Honda?  Who knows?  At the end of the day, it’s about helping a customer realize a vision […]

Posted in Business | Tagged CRM, Honda, marketing, oracle, pepsi, siebel, sony ericsson

(Lack of) Sustainability in the Mobile industry

(Lack of) Sustainability in the Mobile industry

By Tom Raftery on November 8, 2009

(Lack of) Sustainability in the mobile phone industry
View more documents from Tom Raftery.

I realised recently that although I have referred to the talk I gave in Barcelona on Mobile Sustainability (for the Mobile 2.0 conference) in a couple of posts I never talked about the talk directly here, so now it is time to redress […]

Posted in Featured Posts, Trends & Concepts | Tagged climate change, mobile sustainability, motorola, Nokia, o2, samsung, sony ericsson, Sustainability, telefonica, vodafone

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