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Super Bowl

Shrinking Balls

Shrinking Balls

By John Taschek on February 10, 2011

In my last post, I wrote about the sentiment analysis of the Super Bowl and how brands are impacted by the real-time stream. That stream stimulates a Mean Girls phenomenon that causes people to be more passionate and start to bully as they become more popular. I know some analysts…

Posted in Business, Featured Posts, Trends & Concepts | Tagged @jtaschek, analysts, bullying, chatter, Cloud Computing, cloudblog, Constellation, excel, Facebook, google, iPad/Apple, mean girls, microsoft, mobile, NetBase Solutions, platform, Ray Wang, real-time, salesforce.com, sentiment analysis, Shakespeare, Super Bowl, taschek, Twitter, Weblogs

The Real-Time Brand

The Real-Time Brand

By John Taschek on February 7, 2011

As I write this, it is kickoff time for the Super Bowl, an event that galvanizes people as much as Bill O’Reilly does on a day to day basis. The Super Bowl is a brand, and while millions watch it, millions refuse to watch it, and hundreds of thousands are forced to watch it because […]

Posted in Featured Posts, Trends & Concepts | Tagged apple, chatter, Cloud Computing, Facebook, green bay packers, MySpace, NetBase, packers, real-time, salesforce.com, scoble, scobleizer, steelers, Super Bowl, taschek

Salesforce’s Halftime Extravaganza

Salesforce’s Halftime Extravaganza

By Denis Pombriant on January 31, 2011

Last week Salesforce.com representatives briefed me on the Chatter.com roll out strategy.  They’ve bought a couple of Super Bowl ads and they are working with the Black Eyed Peas’ Will.I.Am to produce the ad.  The whole process is managed by Chatter, naturally. In the ads Salesforce will provide a real-life demonstration of Chatter being used […]

Posted in Business, Featured Posts, Technology / Software | Tagged Black Eyed Peas, chatter, chatter.com, CRM, Current Affairs, Salesforce Chatter, salesforce.com, software as a service, Super Bowl, Super Bowl advertising, technology, Will.I.Am | 2 Responses

Don’t Lose Yards in the E20 Super Bowl

Don’t Lose Yards in the E20 Super Bowl

By Susan Scrupski on February 1, 2010

It’s that time of year again and everyone in the USA has Super Bowl Sunday on their minds.  It occurred to me that common penalties in American football have a lot in common with penalties for rolling out an Enterprise 2.0 strategy and deployment.
Here’s a quick chalk talk for e20 evangelists everywhere who are trying […]

Posted in Trends & Concepts | Tagged 2.0 Adoption Council, Enterprise 2.0, football, penalties, Social Enterprise, Super Bowl, The 2.0 Adoption Council

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