Woe is Media: Lessons from Tidemark’s PR
“There are lies, damned lies, and statistics” — Benjamin Disraeli. “All media exist to invest our lives with artificial perceptions and arbitrary values.” – Marshall McLuhan, philosopher of communications theory and coiner of the phrase “the medium is the message.” “Modern business must have its finger continuously on the public pulse. It must understand the […]
Paxata Launches, Data Services on a Blistering Roll
My very good friend Nenshad Bardoliwalla launched his latest company, Paxata. Nenshad is an amazing entrepreneur who co-founded Tidemark in addition to literally writing the book on implementing performance management with analytics. What is really interesting about Paxata is that they are focusing on the fundamental problem anyone attempting to perform complex data analytics faces, […]
The New Engagement Platform Drives The Shift From Transactions
Convergence In The Five Forces Of Consumerization Of Technology Drives The Next Big Thing Social has given us the tools to connect. Mobile has given us the ability to interact any time and anywhere. Cloud delivers access points to us with a rich array of content and information. Big data provides us with the context […]
Tidemark: Enterprise disruption in the cloud
Some observers believe the growing impact of cloud computing is limited to locating servers remotely and asking users to pay for software over time rather upfront. From this limited perspective, cloud computing is a back office function with minor impact on either business processes or end users. This simplistic and narrow view ignores the genuine […]
