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Making Better Business Decisions Part 1

Making Better Business Decisions Part 1

By Michael Fauscette on October 31, 2013

Most companies have a number of enterprise systems, whether that’s financial, human resources, payroll, warehouse management, customer service or any number of other transaction based software products. The point of those systems is to provide a way to automate and create repeatable process around the business workflows and execute transactions. For Industrial Age businesses creating […]

Posted in Business, Trends & Concepts | Tagged advantage, Big Data, Business, Business agility, Cloud, competition, data, decisions, erp, information, mobile, smart data, socbiz, systems, transactions | 1 Response

Technology and the Effective Marketer (Part 3)

Technology and the Effective Marketer (Part 3)

By Michael Fauscette on April 1, 2013

In part three of this series I’ll focus on customer intelligence driven marketing and the proper use of data. In the “information economy,” data is created at an unbelievable pace, but to make some reasonable business use of that data is challenging. The concept of being a data driven business isn’t new, but  there are […]

Posted in Featured Posts, Trends & Concepts | Tagged Big Data, Business, context, CRM, Customer, data, decisions, marketing, real-time, sales, SCRM, smart data, socbiz, techmarketer, transactions

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